Reflections on Forward Project - Susannah Darrow
Mailchimp first reached out to Purpose Possible in 2019 to talk about what we saw as the biggest challenges nonprofits in Atlanta were facing. A thirty-minute meeting turned into a 2-hour conversation, followed by several months of deeper conversations about how Mailchimp was looking at their own role as philanthropists and how they might help solve a piece of this problem. As expected from a dedicated community partner like Mailchimp, it was no surprise when these conversations turned into action.
In 2020, Mailchimp launched Power2Grow (which has now evolved into Forward Project) which provided an unrestricted two-year grant, resource development strategy, and the hiring and subsequent coaching of an inaugural Director of Development for Atlanta Bicycle Coalition and re:imagine/ATL. In this initial iteration of the program, we worked with Mailchimp and the awardees to test the theory that investment in resources (both capital and staffing) would help to spur future sustainable growth at an organization. The Executive Directors and Development Director/Managers at both agencies reported that without Power to Grow, they would not have been as successful, nor would the agency have benefited as greatly. Specifically, it would have taken considerably more time to execute the recruitment and hiring process and achieve the results they have achieved thus far. Having fundraising plans already developed and having the wraparound services from end to end – e.g. hiring, onboarding, coaching, training, etc.- was very beneficial.
As COVID-19 hit and nonprofits and small businesses were grappling with unprecedented economic issues, the inequity that has been ever-present in philanthropy was put into dramatic focus and the opportunity for Mailchimp to re-evaluate this program became momentous. While we know that funding is always a need, the importance of listening to nonprofits and small businesses about their needs and giving them the agency to dictate how they invest in resources became immediately apparent. It also became clear that community-driven investment through a participatory grantmaking model was something that was desperately needed in Atlanta.
We are honored to work alongside Mailchimp and Indwell Collaborative on Forward Project - a grant that empowers community changemakers who make Atlanta a place where everyone can thrive. Grantees will receive financial and consultative support. By supporting awardees that Mailchimp will invest in financially, Purpose Possible hopes to create big change on a small, local level that will have a generational ripple effect for our communities.
Lara Smith on Making the Shift to Consulting from Nonprofit Life
As a type-A person, I’ve always been good at checking things off to-do lists. But how do we make sure we’re always working towards our legacy, as people, and as organizations? This is going to sound dark, but every year I write my obituary as a way to keep my why as a North Star. Five years ago, as I worked on it, I identified that it’s my purpose in life to help people and organizations reach their full potential. I have loved getting to do it at Dad’s, because I am able to have a deep impact on staff and a more shallow impact on every single person who walks through the door.
So when Susannah reached out to me last fall to see if I was interested in facilitating some board retreats for Purpose Possible, I jumped at the chance. I have been toying with the idea of being a consultant for (literally) years, but never knew how to dip my toe in the water. Working within the structure of an existing firm was extremely appealing because it meant I could try things out without a huge commitment on my part.
I always knew that when I left Dad’s Garage, I wanted to give the organization plenty of notice so that I could leave the organization in as stable a position as possible. I told the board of directors that it was time in October 2020. I thought I wanted another full-time job. I started looking. And at the same time, the number of clients I had in my portfolio increased.
As I reflected on the best way to reach my purpose, I realized that consulting would allow me to have a breadth of impact that wouldn’t be possible at a single organization. I can focus on the things I excel at and love (big picture thinking, coaching, storytelling) and work with clients that serve so many different constituencies.
Purpose Possible has been wonderful for me because there are so many other consultants that I can bounce ideas off of (coming from an improv theatre, I’m definitely used to working in groups!) and leverage expertise from. Purpose Possible has only been around for a short time, and yet I’ve already had the opportunity to work with twelve different groups. Their missions run the gamut from breaking the cycle of poverty using dirt bike culture to providing identification to individuals experiencing homelessness to bringing world class photography to Atlanta and everything in between.
In a world that feels increasingly specialized, I really didn’t know what I was going to do with my generalist background. In my eleven years of leading organizations, I learned a little bit about a lot of things. I can speak for a couple of minutes about topics ranging from City zoning codes to capital campaigns to professional development practices. I believe it’s a leader's job to hear the best idea, not to have it. And it’s a true gift to be able to leverage these skills every single day for the clients we serve.
Trends in Foundation Funding May 2021
Key Takeaways from Laura Hennighausen, Director of Foundation Relations
While the majority of private foundations closed ranks and focused on emergency support toward their current grantees, in 2021 foundations are reopening to consider new applicants.
Many foundations in the area are considering their past practices and how they may have contributed to systemic inequity. Smaller, non-capital funders are leading the way in refocusing their application criteria and processes.
Foundations need to have candid conversations with their grantees and applicants about what nonprofits really need, and nonprofits shouldn't be afraid to be honest about their challenges.
Giving Circles: Key Takeaways
Senior Consultant, Melissa Brogdon moderated our Giving Circles webinar and shared her highlights with us. Watch the full recording at the bottom of this post.
What was Old is New:
Giving Circles have a long history of driving community giving within formal (hosted i.e. 501c3s or a Community Foundation) and informal (friends and family) settings.
Culture Matters: Best practices for operating a Giving Circle are influenced by the culture of the community within which it is hosted.
Everyone Can Give: Whether you are an individual or small business owner, Giving Circles provide a great opportunity to pool resources and maximize your gift!
What Fundraisers Need to Know: Building relationships with community-based Giving Circles can be a great way to generate support for special initiatives that align with the circle’s priorities.
So what’s the difference between a Giving Society and a Giving Circle?
The primary difference is that a Giving Circle is a group whose members determine the use and distribution of the funds they have contributed. A Giving Society is most often a tool used by organizations for donor recognition, and decisions about how funds will be used are determined at the organizational level.
–Melissa Brogdon, Senior Consultant
Purpose Possible
Melissa is a Senior Consultant with Purpose Possible. Most recently, Melissa served as the Director of Development and Communications at Emmaus House where she thrived as a grant writer. Melissa applies her extensive experience working in nonprofit and school settings to both her professional and volunteer work, with a keen focus on causes that resource vulnerable women and children.
5 Things Nonprofit Leaders Can Do to Reset and Jump Into the New Year
2021 marks the start of a new year.
Here are five ways nonprofit leaders can take this time to reset and start the year on the right foot.
1. Take a deep breath and exhale all the bad things that 2020 threw at you, your organization, and everyone you know.
Take a moment to get it all out. Get fundamental with it: take a piece of paper and write down everything you couldn't stand about 2020 and either wad it up and throw it out (with gusto!) or burn it in a firepit outdoors. Now take another sheet of paper and write down all the good things that happened for you and/or your organization this year. Small things count. That day you felt like giving up but you found a way to persevere? That was a win. That grant you never thought you'd get that actually came through? That was a win. That moment you realized you could cook more than mac and cheese? That was a win. TAKE THE WIN. Then let this liberating thought resonate in your head and your heart: 2020 IS OVER. Congratulate yourself for being here. Congratulate yourself for still having an organization. No matter what happens in 2021, 2020 is over and will never come back. That in itself is a victory worth celebrating. Light a sparkler, think a good thought, or have a celebratory drink because this is everyone's rallying cry right now (from Stephen Sondheim's famous song):
"I've run the gamut, A to Z
Three cheers and dammit, c'est la vie
I got through all of last year
And I'm here!"
2. Determine what your energetic needs are right now.
I'm not talking about the needs of the organization you run. I'm talking about your needs as its leader. Check-in with yourself, and determine where you are in your energetic cycle. The phrase "it's lonely at the top" exists for a reason. Staff members can commiserate with each other about their work, but organization leaders are not afforded that luxury. They have to lead, which means they generally have no equal at the organization and therefore cannot commiserate with anyone about their work. If this is ringing true for you, then address it. Put your oxygen mask on first. Join a nonprofit leader group in your area and set up a monthly meeting for everyone to just talk about their work. If there isn't a nonprofit leader group, start one.
As the "face" of the organization, it's crucial that you project stability to the public. Towards that end, never post on social media about your personal woes and certainly not about the politics or inner workings of anything about the organization you lead. This goes for your personal social media pages as well as the organization's. If you find you need some emotional support, that's great. Ask a friend to listen to you, or get some counseling in 2021. 2020 has been stressful for everyone, so acknowledging the need for support is important for everyone, especially now.
3. Give your nonprofit organization a tune-up.
Consider the tasks that bog your organization down, and make a plan to eliminate or streamline them. Running a nonprofit organization is challenging. It is not for the faint of heart. But there are often tasks that make running that organization harder than it needs to be. Make a list of tasks that are more than hard: they're stupid-hard. Stupid-hard tasks are not only challenging, demanding, and time-consuming - they also prove to be ineffective, inefficient wastes of time in terms of their impact. Make a list of five of them (enlist each of your staff members to do this as well), and eliminate them entirely. This one thing can tune up the entire organization and create greater job satisfaction and staff effectiveness across the board.
4. Take an eagle-eye view of your organization.
What are its strong suits? What needs are consistently not being met? Ask each staff member to make a list of what's working in their department, and what consistently falls to the side. Gather everyone's answers together, and categorize them. Do you see a pattern? Finding out what's consistently working and what obviously needs more support can be liberating, and can help chart a path forward towards a healthier future. Having individual meetings with staff members to collaboratively create solutions for the issues they raise can make them feel more empowered and can lead to better outcomes for the organization. Use the wisdom from your staff members to create a better, more effective workflow and impact.
5. Improve your daily working life.
Are there regular tasks that take up too much time and drag you down? Are there ways to make your life easier in that regard? Can you delegate those tasks, or use a software solution to streamline them? As a leader, time is your most precious commodity, so if you're bogged down with tedious tasks, find a way to get those tasks done by someone or something else. The aim is to spend your time proverbially steering the ship, not having your energy sapped by scrubbing the deck every day.
If there are major gaps in your organization, also consider ways to get those needs met, either with the staff you currently have or with consultants who can create plans to make your organization (and your life) run more smoothly.
It's a new year. It's a chance for a whole new paradigm. Seize this moment.
–Lee Nowell, Consultant
Purpose Possible
Lee Nowell is a Consultant with Purpose Possible. She is the previous Managing Director of Synchronicity Theatre, which was given the coveted Managing for Excellence Award from The Community Foundation for Greater Atlanta during her tenure. She is highly experienced in management practices in the nonprofit and for-profit sectors. Lee’s specialties include nonprofit organization stabilization and intelligent growth, including financial, programming, and HR components for success, in addition to grant writing, fundraising strategy, and designing and executing public and private fundraising events.